Video Content

A Must in Digital Marketing Age

Creating videos for marketing is not new, but it still works as good. Rather, in the digital marketing age, videos have become an excellence medium for marketing, it helps by engaging customers and building brand loyalty.

Right from advertising to explaining the product and features to the customer or creating engaging tutorials, the possibilities with videos are immense.

If you still need some convincing, here’s why you should have videos:

• Video is one of the best forms of customer interaction. It engages the customers auditory and visual senses and captures attention. Customers can instantly connect with the content in the video, and the message can be far more powerfully conveyed, than through a print ad in a banner or EDM.
• Videos help in SEO and social media marketing as well. A good video gone viral can give your brand many times the exposure that you would get through SEO marketing and social media posts.
• Videos also help increase the average time spent on the website. It betters the website rating.
• You can upload your video on various video sites like Youtube, Vimeo, Dailymotion, Metcafe, Hulu, Facebook, Live Leak, Twitch, Vine etc. and along with the perks of video marketing, enjoy backward links.